Members of board, C-level, Senior/Global Vice Presidents, Directors, Heads of departments from the banking industry involved in:
10th Annual Product Development Excellence in Banking Summit
20 – 21 September 2023 | ARCOTEL Wimberger Vienna
PAST SPEAKERS
SEE THE PREVIOUS SPEAKERS & CASE STUDIES





CONFERENCE TOPICS 2023
LOOK AT THE TOPICS THAT WERE DISCUSSED
- Defining product development and the economic landscape during uncertain times
- Investing in technologies today to be at the top tomorrow: Identify investment-worthy innovations and measure the return
- Navigating the banking industry to maintain a successful product development rate compared to the competition
- Outpacing the competition: Increasing customer loyalty by offering a more personalised experience
- The true value of product lifecycle concept in the banking industry
- Content sells: Visual presentation of banking products through its developing
- Making strategic choices around business-model impacts and data integrity
- Future-ready: Modernising legacy software, applications, and architecture to continue on the digital path with product development
Designed for
- Banking Products
- Product Development
- Product Management
- Product Lifecycle
- Product Marketing
- Product Innovation
- Digital Products
- Product Experience
- Product Control
- Product Approvals
- Business Development
- Retail Banking
- Product Distribution
- Product & Services
- Structured Products
- Retail Products
- Innovation
- Digital Banking
- eStrategy & Technology
- Fintech

Sérgio Magalhães
Director Channels Application Development
Millennium bcp
CASE STUDY
Content Sells: Visual Presentation of Banking Products Through Its Developing
In an era dominated by digital advancements, banking institutions have embraced the power of technology to revolutionise the way we manage our finances. With the rapid rise of smartphones and the increasing reliance on mobile applications, banks have seized the opportunity to enhance customer experiences through visually appealing and user-friendly interfaces, explore the remarkable journey of banking products, from traditional brick-and-mortar establishments to the cutting-edge realm of mobile apps. We will delve into the significant role visual presentation plays in engaging customers, simplifying complex financial information, and fostering trust and loyalty. Moreover, we will examine the key features and design principles that have made banking apps not only functional but also visually appealing, empowering users to effortlessly navigate their financial lives.
- The role of visual design in creating a user-friendly and aesthetically pleasing interface
- The development of Digital Native Banking Products
- How visual elements enhance user experience and facilitate intuitive navigation
- The importance of staying up to date with evolving customer preferences
- Continued innovation and adaptation to meet evolving customer needs
CASE STUDY
Embedding Sustainability in Product Development and Distribution: The Example of ESG Savings and Investments
More and more individuals in Europe say they want to invest responsibly, their main goal being to have an environmental and social impact in the real economy with an equivalent amount of concern on transparency and integrity of ESG credentials. In parallel, regulation has been evolving in the last years in Europe with the introduction of a new regulatory framework.
Financial institutions (banks, asset managers, insurance companies, financial advisors) are going through huge transformation programs in order to fulfill such new client demands, comply with regulatory evolution and update their trajectory for a more sustainable world. In that extent, financial institutions have to change their approach on product design and marketing to meet the ESG evolution.
The presentation will focus on:
• Main trends in Europe for responsible investments
• Creating a robust product and solutions offering for responsible investments
• How financial-product distributors adapt their customer journeys and capabilities when dealing with responsible savings and investment solutions?

Andreas Lambropoulos
Head of Sustainability – Company Engagement – Investment & Protection Services
BNP Paribas

Steve Burkholder
Global Head of FX IT Operations
Commerzbank AG
CASE STUDY
Building a Software Product Through a Crisis
Case study on guiding a mature product offering through a time of crisis
Addressing technical debt
Operational stability
Expanding product offering
Agile, many small changes
CASE STUDY
Data & AA/AI in Wholesale Banking
As Product Owner Non-Retail Advanced Analytics, I talk about the wholesale banking journey to offer our non-retail customers only relevant solutions, via convenient channel(s) and at a moment when the customer is in need of such solution.
– Data & IT Infrastructure challenges and solutions for successful AA/AI
– Main Data sources and product-specific use cases
– Key challenges in making business and product units data literate
– Measuring the benefits of Data & AA/AI

Stephan Waniek
Executive Director Corporate Steering
Raiffeisen Bank International AG
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